Self-Coaching Formula

Business transition invariably involves a lot of moving parts. And sometimes things just don’t add up. You run short of cash, can’t find good people, can’t find the tech help you need etc. For one reason or another, you’re feeling pressured and sometimes there’s no one at hand to...

Hiring Right

One of my clients needs a bookkeeper. Last week he interviewed 2 candidates. He likes both individuals, and since I know both of them, he asked me which one I thought he should hire. Here’s what I told him… “This has been a good example of how different it...

The Beauty of Low-Hanging Fruit

One of the first questions I ask clients is “What’s your low-hanging fruit?”. People have been turning themselves into pretzels writing blog posts, firing off tweets, and grabbing the attention of  “influencers”. Sure, do these things. But I find professional services are often locally-based. What actually drives business is face-to-face...

This Week’s Online Tools

To automate and grow your online fan base, you need to find those magic tools that create time instead of headaches. Here’s a great list of tools, resources, videos and other fun stuff from Bryan Harris, the founder of Videofruit. I’ve starred the ones I can vouch for myself. Software List Goal: Gives...

The True Currency for 2015? Trust.

People place a lot of stock in measurables these days. You know…scorecards, KPIs, analytics of all kinds…”If it can’t be measured it’s not worth pursuing.” It’s hard to argue with the logic. But the way I see it, the most important thing a business should be measuring is trust....

How Jennifer Downsized…and Doubled Her Business

I enjoyed catching up with immigration lawyer Jennifer Roggeman a couple of weeks ago at Kitchener’s Ben Thanh Restaurant.  It’s been great fun supporting Jennifer in “doing the right things right” over the last few years.  Through implementing best practices in a number of areas, Jennifer has managed to...

4 Things to Do Before Visioning

 Have you set your vision and goals for 2016 yet?   No?   Good…I’ve caught you at the right time. I rarely recommend starting with vision and goals when looking to the future. It’s just that certain other basics are important to cover first. Otherwise it’s all too easy to chase...

5 Keys to Building Your Content Strategy

Several intrepid entrepreneurs met today to discuss the in’s and out’s of developing a content marketing strategy and tactical plan. Themes that emerged from our discussion: 1.  It is no longer possible to attract customers with scattershot marketing (i.e. “getting your name out there”). Every entrepreneur needs a map...

Increasing Sales with the “Skinny Call”

One of sales reps’ most common mistakes is to try closing a sale too quickly. Predictably, viagra the potential customer feels misunderstood, no rx turns off, check and leaves the conversation. End of story. One widely-taught solution is to create a “trial close”.  A trial close is where you...

The Top 5 Questions to Ask When Starting or Growing a Business

Whether you’re starting a brand new business, or seeking to grow an established one, there is one key principle that should always be top of mind… Stay focused on the customer. In the hurly-burly of business life, it’s easy to get sidetracked by all sorts of issues that in...