Harnessing Email: The 80/20 Inbox

Mark Docken, owner of InaFix MD, implemented a couple of ideas from my last newsletter that have revolutionized his email strategy. Mark tells me he can’t believe how much more time he now has left at the end of the day. How did he do it? 1. Mark started...

Growing Your Business During Tough Times

Worried about the recession? Remember that the Chinese symbol for “crisis” involves two elements: “danger” and “opportunity”. Employ these commonsense strategies to triumph during the potentially difficult days ahead. 1. Focus on the positive Did you know that during a recession, sildenafil 70% of companies survive, troche and 5%...

The #1 Marketing Mistake

Often when I’m coaching business owners about marketing issues, an interesting question comes up. “Should I…? …You fill in the blank. “Should I…write a blog, send a postcard campaign, join the Chamber, sponsor an event, attend this networking meeting…” etc. etc. My answer is predictable. “That depends…” Because it...

Marketing: Shine Your Light

Many times at workshops I ask the question “what inner beliefs hold you back from marketing success?”. Guess what the top answer is … Is it “I can’t sell”? “I don’t have enough time”? “People won’t like me”? No. It’s…”I shouldn’t intrude”. “I shouldn’t intrude?” You mean, “I shouldn’t...

Mindset for Marketing Success

Successful marketing starts with our thoughts. Don’t let a negative marketing mindset hinder your marketing success. A negative mindset involves harbouring unhelpful ideas about: — our worth, or the worth of our business idea (“we’ll never make a go of this thing”…”we’ll never be able to solve these problems…”)...

Obama’s Marketing Secrets

Now that Hurricane Gustav has blown through, last week’s U.S. Democratic Convention is old news. But some interesting marketing ideas have been left behind on the shore. Regardless of political affiliation, most people would agree that both Barack and Michelle Obama delivered inspirational and highly motivational speeches last week....

The 4-Hour Work Week

I found myself in Words Worth Books last week, and spent some time browsing through Timothy Ferriss’s The Four-Hour Work Week, the book that’s been on bestseller lists all year. I have to admit I’m still pretty skeptical about the 4-hours-a-week idea – but he definitely outlines a number...

5 Simple Steps to Getting Things Done

Getting Things Done Most people start projects by making a list of what they need to do. Nothing wrong with that. But when your business is growing quickly with a lot of projects on the go, you can easily end up with a lot of lists – and not...

Time Tupperware – Turn Brainstorms into Business

Most business people I know are breathlessly busy. But busy-ness doesn’t necessarily translate into business. To grow your business, find start by putting your inklings and ideas into boxes. Say what? Here’s the thing. Most entrepreneurs are short of time for work on the innovations that form the foundation...