Category: Social Media

5 Keys to Building Your Content Strategy

Several intrepid entrepreneurs met today to discuss the in’s and out’s of developing a content marketing strategy and tactical plan. Themes that emerged from our discussion: 1.  It is no longer possible to attract customers with scattershot marketing (i.e. “getting your name out there”). Every entrepreneur needs a map...

Top 10 Ways to Increase Sales Using Linked In and Twitter

Social media is a red hot topic these days. But people worry about the ROI of all that chatter. How can you ensure that social networking actually increases sales? Mark Elliott of Venture Accelerator Partners Inc. is one person who’s successfully incorporated social media into his sales funnel. In...